When NFL legend Tom Brady announced his minority ownership of Birmingham City in August 2023, many questioned how his influence would translate to English soccer.
A relegation from the Championship soon followed, forcing a much-needed rebuild. Now, the club is not only thriving under his partial ownership but is on track to make history in League One, the third tier.
Birmingham made headlines over the summer with its ambitious spending, breaking the League One transfer record by signing striker Jay Stansfield from Fulham for a reported £15M ($19.4M) — a fee that could rise to £20M ($25.8M).
The record-breaking move signaled the club’s intent to secure promotion, reinforcing its commitment to a swift return to the second tier. Such level of investment is unprecedented at this level, with Birmingham contributing to a record £30M ($38.8M) spending spree this season, according to Transfermarkt.
On the pitch, its performances have matched its financial muscle. Sitting atop the League One table with 79 points, Birmingham has lost just three times all season. Star forward Stansfield has been central to its success, netting 16 goals in 25 appearances to place himself among the league’s top scorers. With its dominance, analysts believe the team could surpass Wolverhampton Wanderers’ record 103-point campaign.
Many have likened its rapid resurgence to Ipswich Town’s remarkable rise from League One to the Premier League, fueling the belief that Birmingham is on a similar trajectory. In addition, its growing rivalry with fellow promotion contender Wrexham has only added to the intrigue.
Dubbed the “Hollywood Derby” due to Wrexham’s ownership by Ryan Reynolds and Rob McElhenney, their clashes have drawn global attention, with Brady and even David Beckham among the high-profile spectators. The rivalry has not only cemented both clubs’ dominance in the lower leagues but has significantly raised their profiles in English soccer.
Brady’s impact extends beyond finances. The seven-time Super Bowl champion has instilled a winning mentality at Birmingham, influencing sports science, performance optimization and commercial growth. His presence has attracted sponsorships and media attention, making Birmingham one of League One’s most marketable clubs.
With promotion looking increasingly inevitable, Birmingham City isn’t just aiming to return to the Championship, it is rewriting League One history. If its momentum continues, Brady’s venture into English soccer could soon be seen as a masterstroke.
